Thursday, February 3, 2011

An Accurate Logo Parody on BP's Oil Spill Disaster

RE:  Blog Entry #6 - Logo Parodies that Speak the Truth  (Mary Ward Communications)

The following is a parody of BP's original logo design which I find best reflects the 2010 oil spill.  This design is what I am basing the following answers on.

This logo parody was an entry for a competition
to see who could design a logo which reflected BP's
actions towards their controversial oil spill. The
artist's name was unlisted on the entry page.
To see the original image on the entry page, click here.
Describe the logo using the language of the Elements and Principles of Design.
I find this logo is very effective when using the elements space, texture, unity and direction.  When it came to space, I found this design effective because I didn't find any space that went to waste or had me questioning why it wasn't used to its full ability.  As far as texture went, I found this design had many interesting textures that, together, looked very appealing.  I found this design had a nice sense of unity because all the textures and aspects it had all effectively portrayed BP's oil spill problem and how it was affecting the rest of the world.  Lastly, I found this design had a good sense of direction because it easily guided my eyes from the top of the logo (BP's monogram) to the main design (BP's flower logo with the oil dripping onto a skull that represented the Earth) to the witty caption at the bottom of the logo.

Describe the symbols used in the logo.  Why did the graphic artist use such imagery?
The symbols used in this logo were BP's original flower logo, an oil dripping and a skull which I found represented the Earth since it had the Earth's surface on the cranium of the skull.  I think the graphic artist chose to use BP's original flower logo with the oil dripping to make it obvious that this design was portraying what the artist felt about BP's oil spill problem.  I also think the artist chose to have the oil dripping out of the flower itself to really show that it was BP's fault that there was a major oil spillage.  I think the artist chose to use a skull with the Earth's physical surface covering just the top of its cranium because it showed that the artist felt the oil dripping into the Earth was going to negatively affect the Earth and that it would lead to the deaths of many, like the animals living in the habitat.
At the bottom of the entire logo, the artist also put in the caption "Spill changing lives" (except the "p" in "spill" was originally a "t", making the original word "still").  I think the artist chose to use this caption because it cleverly identifies how the oil spill was and still is changing the lives of those living in the habitats that the spill affected.

What does this logo say of BP's corporate identity?
This logo says that BP's corporate identity fails to live up to its new design and logo.  BP's original flower logo was supposed to symbolize how the company was turning more environmentally friendly and their new motto "Beyond Petroleum" was supposed to depict how the company was going to deliver more advanced products to transition into a lower carbon future.  This parody portrays how BP is really going against their goals since they've allowed a major oil spill to damage many habitats, which to me isn't at all environmentally friendly or helping a transition into a lower carbon future.

Click here to go to the artist's website.
To end this post, here's another logo parody that I found on Google, which I found also effectively portrayed BP's oil spill disaster.  This logo took a completely different approach and used oil splats and an upset face on BP's flower to show how the oil spill negatively affected the environment.

Tuesday, January 18, 2011

Digital Actors

RE:  Blog Entry #5 - Digital Actors  (Mary Ward Communications)

With all the new the new technologies and advances being discovered today, not only do scientists benefit from this, animators and others in the movie industry may benefit from this too! A great example of these technologies' abilities is seen in the movie "Avatar", which has been getting a lot of debate over whether the animated characters should get recognition when it comes to acting awards.

This is a picture of Kevin Flynn from the
latest installment 
of Tron, Tron:  Legacy.
If you couldn't tell, this is not even a 
real
man!  
This character is a CGI (Computer
Generated 
Image) of Jeff Bridges.  With
this 
type of accuracy and technology,
could it actually be possible for 
actors to
become  obsolete?  I would hope not!
Is this acting or animation?
I feel that the movie "Avatar" is a great example of incorporating traditional acting with the new advances in special effects and animation.  I find that calling it one or the other wouldn't be quite fair to neither the actors or the animators because all participants worked very hard to achieve the amazing quality that is in the movie.  Everyone should be recognized for their participation and effort.


Do you think that animated characters should be eligible for acting awards?
Acting awards should be eligible for characters who have actors portraying and acting them out. That being said, I feel that animated characters could be eligible for acting awards.  This all depends on how the animated character was portrayed.  If, unlike "Avatar", the animated character was completely based on computer animations and the actor's voice, without the actor's physical acting, I don't think these characters could be eligible for acting awards.  This is because I feel it takes a lot more than voice acting for one's character to be eligible for an acting award.  For animated characters that are the result of both an actor's physical acting and computer animations, I feel that these characters could be eligible for an acting award.  This is because, not only does this character have the voice acting of an actor, it also has the physical acting of an actor, which (in my opinion) makes the character worthy of an award.


Do you think that human actors will ever become obsolete?  Why or why not?
With all the innovations and technology that we have today, I think there is a possibility that human actors will become obsolete.  Even though all these advances are very high end, cutting edge and therefore expensive, it would probably be much easier to spend the money and development on this technology over the actors and actresses with very similar salaries.  Also, since this technology is now able to mirror human actions and generate familiar or similar faces, it's completely possible for animators to generate a new but virtual celebrity that would appeal to many fans.
Even though I predict this could happen though, I still prefer my human actors and actresses.  This is because some people, like me, prefer to physically see familiar faces, and always generating new ones with computer animations could cause consumers and fans to lose that familiarity - even if the generated face resembles a favourite actor or actress.  And personally, I prefer to see real actors acting in my movies.

-x-x-x-x-x-

NOTE TO MY TEACHERS:
This entry is based upon on the information taken from the article "Do the 'Avatar' Actor's Deserve Recognition?"
-Jercy

Sunday, January 2, 2011

Tuesday, December 14, 2010

Copyright and Glee's "It's My Life/Confessions" Mashup

RE:  Blog #3 - Mashups and Copyright Law  (Mary Ward Communications)

The very popular musical comedy Glee is a show that focuses on a high school's glee club, how the students and teachers of the club interact with each other, and how the music of the club is very easily incorporated into their lives.  In one particular episode, the club had a boys vs girls challenge where both groups had to do a mashup of two different songs and perform them.  The boys decided to do a number on Bon Jovi's "It's My Life" and Usher's "Confessions".
Here's the video of the boys performing!


What is this mashup trying to communicate?  Is it a technical experiment, social or political commentary, a comedic parody, or an abstract work of media art?
I believe this mashup was a mixture of a technical experiment and an abstract work of media art.  I find this piece a bit of a technical experiment because it was a bit of an experiment; the creators were trying out a new idea for the show:  mashups.  It turned out that the experiment was a success because they ended up using the same idea for another episode in the series.  This mashup was also a bit of an abstract work of media art because the blending of the two different songs, no matter how different, sounded quite pleasing to many viewers.  The boys' performance also tied in very well with the music, bringing in another element into the mashup.


Did the creator follow or break copyright laws in its production?
The creator did not break any copyright laws during this production.  This is because all of the music for Glee, even though they're just covers of other peoples' music, have copyrights to their own music.  Their copyrights have allowed the show to sell this song as a single and be performed on their show.


Do you think a mashup like this requires copyright permission?  Why or why not?
I think a mashup like this does require copyright permission.  This is because this mashup was performed on international television, was sold as a single with the Glee cast as the artist, and gained profit from all of this.  When covers becomes world renown and gain profit, like this one, it would be unfair to not credit the original artists and not get copyrights to do their songs.

-x-x-x-x-x-
NOTE TO MY TEACHERS:
I watch the show Glee religiously, which allowed me to include a bit of background information I knew about the show in my answers.
-Jercy.

Monday, December 13, 2010

From Spray Can to Light: Comparing Beatles Inspired Graffiti

RE:  Blog Entry #4 - Spray Can to Light:  Graffiti Revisited

Here are two Beatles inspired graffiti that were made using different two completely different media - both of which I really admire.
Here is a graffiti'd mural of the Beatles.  Here is the origi-
nal website that featured this photograph
- unfortunately,
the artist
is not mentioned here.
This first piece is the boys of the Beatles' faces on a brick wall.  Clearly street graffiti, I think the artist of this mural used the elements of space, size, tone, contrast, and emphasis effectively.  I think this mural shows that the element of space is used very well because the artist was able to use up the entire wall and showcase every member while doing so.  Size works very well in this mural too because each member's head, from the nose up, was blown up to roughly the same size to effectively fill up the entire wall.  The size of each member's head also relates to how contrast is used in this mural.  The use of juxtaposition is cleverly used here because the wall isn't really big enough for a typical mural, but the heads' enormous size makes it looks like the wall is bigger than it really is while also drawing attention to how small it is.  Contrast continues to be used in the colour choices of the mural as well.  The use of a monochromatic colour scheme brings out the mural's contrast to the rest of the neighbourhood because the buildings, homes, and even the walls around it are all red/brown.  All this contrast also ties in with how emphasis is used very well in this graffiti, because the mural emphasizes itself from its surroundings.
This is the light graffiti recreation of the Beatles' famous
walk across Abbey Road. 
Here is the original web-
site that features this photograph
- unfortunately, this
website
does not mention the artist either.

Another Beatles inspired graffiti I found was done by light.  In this graffiti, the artist chose to recreate the Beatles' famous walk across Abbey Road.  Just like the artist who created the previous graffiti, the artist for this one was able to use size effectively.  Unlike the previous graffiti though, this one also includes elements of line and shape, and unity.  The element of size was effectively used in this graffiti because the size of each member's "light version" of themselves is roughly the same size of the actual member, which I found quite impressive.  Another element found in this graffiti is the use of line and shape.  Technically speaking, only lines were used to create this graffiti, but these lines were able to create shapes which helps the viewer identify what this graffiti was supposed to recreate.  Lastly, unity is used well in this graffiti because the use of simple lines of light and the subject these lines were supposed to create really pulls the entire graffiti together and helps recreate the famous image more accurately, if not perfectly.

All in all, I really admire both pieces and love how they were both inspired by one of my favourite bands, the Beatles!

Tuesday, October 26, 2010

A Critical Analysis of Katy Perry's "Firework"

RE:  Blog Entry #2 - A Critical View of Music Videos

For this assignment, I decided to analyze Katy Perry's music video for her newest hit, "Firework" as directed by Dave Meyers.

Here's the music video for that video:

And here is my analysis of that video.

Initial Reaction
My immediate reaction to this video is that it's very well done.  I initially see that the music video perfectly portrays the song's message and name.

Analysis and Interpretation
I think this video was created to further promote Katy Perry's new single.  I also think it was created because, since it was her newest hit, it gave a chance for her fans to see how Katy interpreted her song and to see if their views were similar to hers.  A theme promoted in this video is to believe in yourself and know that you're just as strong, great and bold as a firework.  Although I don't think this theme perfectly aligns with Gospel values, I know they don't go against them.  This theme focuses more on the moral value of believing in oneself and to know that we are worth it.

Consideration of Cultural Context
Events that could have influenced the musician or the director to create this music is video is that he, she or a close friend had to go though a really hard time in their life.  They could have possibly been bullied, had really serious insecurities or were possibly just not accepted in their community.  In the end though, they probably overcame these obstacles and issues and were able to believe in themselves again.

Expression of Aesthetic Judgement
The cinematography, storyline and acting, and performance works quite well in this music video, in my opinion.  All the acting done in this video, other than Katy that is, portrays how someone who's really insecure becomes stronger and begins to believe in his- or herself.  A great example of this is one of the girls in the video.   This girl doesn't have the body society and media likes to see, but she is at a pool party and is afraid to get in the water with her friends because of her insecurities with her body.  As the music video progresses though, she begins to believe in herself and gains the courage to get in the pool and enjoy the party with her friends.
The only choreography that's used in this music video is at the end of the video, and I think it worked well with the music.  Despite this, I don't think the choreography worked with the storyline.  The choreography by itself was very good and really worked with the music, but really didn't relate to the storyline of the music video.  This is because it was only showed at the end at it seemed a bit random and out of place for me.
The only special effects used in this video was the fireworks coming out of everyone's chest.  Even though the song is called "Firework", and although I understood the concept of having the fireworks coming out of everyone's chest, I didn't think it worked quite well with the song.  To me, it seemed kind of random and the director just had to incorporate fireworks somehow throughout the entire video because of the song's title.  I would have liked to seen an entire firework spectacle only at the end, which the video did have.  Now, despite the fact that I did not like how the visuals were incorporated, it really gave me a better understanding of what Katy meant when she sang her lyrics "you're a firework."  This is because some fireworks I've seen are actually just very small and short lived sparks - the fireworks in this video were big and constant bursts of light that brightened everyone's attitude.

Ongoing Reflection
This music video influenced my perception of the song in different ways.  One way it affected me was my perception of Katy's definition of "firework".  Now, every time I hear this song, I will see big bursts of light and big firework spectacles, not just small sparks.  It also improved my perception on how many different types of people can be positively affected by this song.  Like the child with the disease in the video, it can give strength and hope for one to know that they are still worth it and that perhaps they can beat whatever they're struggling with.

All in all, I was satisfied with Katy Perry's music video for her single, "Firework".
-x-x-x-x-x-
NOTE TO MY TEACHERS:
I really hope this music video wasn't offending to anyone and is acceptable in our Catholic school!
-Jercy

Wednesday, October 6, 2010

Privacy Control on Social Networking Websites

RE:  Blog Entry #1 - Facebook on the Big Screen (Mary Ward Communications)

Websites like Facebook have been getting heat from many who say that their social networking site enables others to invade one's privacy.  This always brings up the topic of how one could and should stay safe on the Internet, especially on websites like these.

Why is it important to protect your information from uninvited eyes and advertisers?
There are many reasons why it’s important to protect your privacy on social networking sites.  One reason why is because total strangers who you may accept a “friend request” to can access your profile and abuse or use the things you post in potentially harmful ways.  Another reason why is because even people who you know well enough can access things on your profile you may not want them to see.  Also, once you post something onto the Internet, even if you delete it, someone may still have proof that whatever you posted.  By limiting the amount of people who can access your profile, you limit the amount of people who can abuse your things or keep things you would rather not have them keep.  This is especially true for major companies who you might associate with.  Companies or organizations can keep a record of things you might have posted and can use that against you in different ways.  This, and all the other scenarios, is easily avoided through privacy control.

What are ways you can protect your privacy on social networking sites, such as Facebook?
The biggest way to protect your privacy is to not let people whom you don’t know access your profile.  In social networking sites, this is by “adding a friend.”  If you don’t know who is sending you a “friend request”, don’t accept it.  This easily avoids strangers accessing things you wouldn’t want them to see.  Another way to control your privacy is through privacy settings.  This controls which specific people, whether it’s one person or an entire group, can see what posts you have on your profile.  One last way you can protect your privacy is to not post anything personal at all.  This just means not to post anything you absolutely do not want anyone to see.  Doing this avoids many problems that a post could cause.

For example, no [bed] intruders should be allowed to see your personal information.  Do you personally know this man?  Probably not.  Changing your privacy settings or simply not accepting this particular man's friend request can prevent him from seeing your profile - or intruding your bed.
-x-x-x-x-x-
NOTE TO MY TEACHERS:
I made the picture myself, photoshopping a "do not" sign over the man's picture.  Please don't hesitate to ask me if you want to see the raw files.
Jercy.
PS  Here's the URL for a YouTube video if you don't quite understand the picture:  http://www.youtube.com/watch?v=hMtZfW2z9dw